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Accepting new families now | Individualized support from an experienced BCBA
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ABA Therapy โ€” San Leandro & East Bay

A Caregiver-Led Approach That Puts Your Family First

Serving families in San Leandro, Hayward, Castro Valley, and throughout the East Bay.

Currently accepting new clients

Request a Free Consultation

San Leandro  ยท  San Lorenzo  ยท  Hayward  ยท  Castro Valley  ยท  Union City

We hear you

Finding the Right ABA Provider Shouldn't Feel This Hard

If you're a family in San Leandro navigating an autism diagnosis for the first time, the process can feel completely overwhelming. Unfamiliar terms, insurance paperwork, Regional Center authorizations โ€” and trying to figure out what "good ABA" even looks like.

And if you've already been through one ABA provider and it didn't feel right โ€” you're not alone, and you're not wrong for wanting something better.

๐Ÿ”„

Your child had a different behavior technician every few weeks, making it hard to build any real trust or momentum.

๐Ÿ‘ป

Your BCBA was hard to reach โ€” more like a distant supervisor than a clinician truly present in your child's care.

๐Ÿšช

You sat in the other room during sessions with no real understanding of what was happening or how to carry it forward at home.

These are not small concerns. They are signs that the model wasn't working for your family โ€” and that you deserve a different approach.
Our approach

A Different Kind of ABA Therapy in the East Bay

At Social Potential ABA, we do things differently โ€” and intentionally. Our practice is built around a caregiver-led ABA model, which means you are an active, informed part of your child's therapy from day one.

01

BCBA-Direct Sessions

Your child works directly with a qualified behavior analyst every session โ€” not a rotating cast of new faces cycling through your home. That consistency matters for trust, for progress, and for your peace of mind.

02

Caregiver Training Built In

You will not be sitting in the other room. Real caregiver involvement is woven into every session โ€” because the skills your child learns in therapy need to carry over into real life, at home and in the community.

03

Individualized Treatment Plans

Your child's goals are shaped around their strengths, your family's priorities, and the outcomes that matter most to you โ€” not a one-size-fits-all checklist.

04

Multilingual Services

We proudly serve families in English, Cantonese, and Vietnamese โ€” making our care more accessible to the diverse communities of the East Bay.

Tiffany Nguyen, Owner and Lead BCBA at Social Potential ABA

Written by Tiffany Nguyen, MS, BCBA

Tiffany is the Owner and Lead BCBA of Social Potential (SoPo Behavior), serving families across Alameda County including San Leandro, San Lorenzo, Hayward, Castro Valley, and Union City. With over a decade in the ABA field and a deep commitment to culturally responsive, caregiver-led care, Tiffany built SoPo around the belief that families deserve to feel empowered, not sidelined. She is multilingual in English, Cantonese, and Vietnamese.

Where we serve

Serving Families Across San Leandro and the East Bay

We offer home-based and community sessions so therapy fits naturally into your family's environment โ€” not the other way around. Whether your child was recently diagnosed or you are looking for a provider who will actually show up for your family, we would love to connect.

Areas We Serve

San Leandro San Lorenzo Hayward Castro Valley Union City

Funding & Insurance

RCEB SDP (FMS providers) Alameda Alliance Anthem Aetna Cigna

We are an approved Regional Center of the East Bay (RCEB) vendor and a proud partner in California's Self-Determination Program (SDP), working with your family's FMS provider of choice.

Not sure where to start?

See If We're the Right Fit for Your Family

Answer a few quick questions and we'll let you know if Social Potential ABA is a good match โ€” and send your personalized results straight to your inbox.

๐ŸŒฑ
SoPo Behavior ยท San Leandro
Family Fit Quiz
Ready to connect?

Request Your Free Consultation

No pressure. Just a real conversation about your child, your goals, and what support could look like for your family.

Request a Free Consultation
No waitlist BCBA-direct sessions Multilingual support RCEB & SDP accepted

Or call us directly: (510) 858-9010
Serving San Leandro, Hayward, Castro Valley, & Union City